UTM Tracker for Gravity Forms is a simple and reliable solution for capturing UTM parameters and passing them into Gravity Forms fields.
The plugin stores UTM values in cookies for 90 days, ensuring your marketing attribution remains intact — even if visitors browse multiple pages or return later.
It automatically fills Gravity Forms hidden fields with values for:
- utm_source
- utm_medium
- utm_campaign
This works even in:
- Cached pages
- AJAX-loaded Gravity Forms
- Multi-page forms
No configuration needed beyond enabling “Allow field to be populated dynamically”.
Features
- Automatically captures UTM Source, Medium, and Campaign
- Stores UTM values in cookies for 90 days
- Auto-fills Gravity Forms hidden fields
- Works with AJAX-enabled and multi-step forms
- Works on fully cached WordPress sites
- Lightweight and fast — no database usage
- No external dependencies